46elks DevRel marketing

Developer Relations (DevRel) builds trust and long-term relationships with developers through education, transparency, and community rather than traditional marketing. At 46elks, DevRel functions as a strategic growth channel—using content, digital channels, code exchange, and events to demonstrate real value, drive adoption, and position the product as built by developers, for developers.

Contributing to the Tech Community

Working with technology is rewarding in itself but building and sharing technology with others is where the real magic happens. Over the past few years, I’ve had the opportunity to lead and take part in a number of workshops, hackathons, and community initiatives aimed at making tech more accessible, inclusive, and collaborative as a part of the job with DevRel.

Here’s some of the work I have done for 46elks:

 

 

 

Workshops


Coding for Immigrants

Coding for Immigrants was a Stockholm-based initiative founded by Brittany Villegas A Stockholm-based initiative that helps newcomers to Sweden access tech careers through mentoring, projects and peer learning.
This project is grassroots-led and supported by various volunteers in the local developer community.

  • November 2022 – “Learn what an API is by using one”.
    YouTube link: watch on YouTube
Mimmit Koodaa

Mimmit koodaa is an award-winning program that strengthens skills and diversity in tech. We create low-threshold opportunities for women to learn, grow, and find their place in the industry – together with a community of 100+ partner companies.

Sommarkodare

Sommarkodare was a remote summer coding course (June–August 2022) hosted by Carolina J. Säll, Eja Höglund, Martin Alge, and Anton Myrberg, reaching around 200 participants. Thanks to our collaboration partners we created 19 YouTube workshops and an extensive resource bank that we could share with all of the attendees to help them becoming developers.

Django Girls Uppsala

Django Girls is a global non-profit offering free one-day workshops to teach women programming with Python and Django. The workshop was held by Nikita Churikov from SciLifeLab, Uppsala University, Gabriela Moraes, Anastasia Potekhina and Beatriz Uezu from PyLadies and Django girls and Carolina J. Säll from 46elks and PyCon Sweden.

  • March 2025 – Mentor role at Uppsala workshop
Go2Human Hub

Go2Human Hub is a Croatian-based platform connecting virtual assistants with companies worldwide, providing remote support, onboarding services, and community mentorship for assistants.

  • November 2021 – “Sending SMS from Notion with 46elks” together with Rene Brakus and Sanja Veletanlić.
    The full workshop is to be found here: 46elks.com/notion-ws
    YouTube link: watch on YouTube
PyCon Sweden

PyCon Sweden is the annual Swedish conference for the Python programming community, organised by Python Sverige (a Swedish non-profit) since 2014.

Youtube Tech talks

Tech talks is an innovation by Rene Brakus at 46elks. A series of talks surrounding the world of tech, sometimes we look at code together, sometimes we talk to a user, a collaboration partner, sometimes about steam deck or sometimes we just have a little chat. All of the tech talks can be found here on Youtube.

These are the Tech talks where I have been involved in:

  • Tech talk #50 – “What is IVR?”
    YouTube link: watch on YouTube
  • Tech talk #3 – ”SIP and it’s usage”
    Rupus, Carolina and Rene will discuss about the SIP and how it revolutionized the telecom industry. How open source is making voice calls safer and better? What is SIP exactly? How does it work?
    YouTube link: watch on YouTube
  • Tech talk #4 – ”Using API to make a call”
    Rupus, Carolina and Rene will discuss about the making and receiving phone calls through our API. We are going to do a demo and show easy it is to call someone from your server.
    YouTube link: watch on YouTube
  • Tech talk #5 – ”Setting up a live server”
    Setting up the right environment is crucial for our services work properly so we feel that this is a important step to cover. We will be using DigitalOcean service and build a LAMP server. YouTube link: watch on YouTube
    We will try to answer:

      • What is a Server / VPS?
      • What is exactly LAMP?
      • What security measures are needed before going public with any machine?
      • Are there any pay-free alternatives?

  • Tech talk #8 – ”Building a WordPress site”
    WordPress is one of the most popular content management and blog platforms in the world. YouTube link: watch on YouTube
    We will help you:

      • Set up a server (using DigitalOcean).
      • Install WordPress.
      • Set up a first post and a addon.

  • Tech talk #9 – ”Community as the backbone of 46elks”
    Keeping a relationship with the local IT community is in the heart of 46elks. We will cover our motivation and will on why we are so open to build and help IT communities grow. YouTube link: watch on YouTube

      • Why do we put in so much energy into Guides and tutorials?
      • What do we do in 46elks to be a part of the local IT community?
      • How do we nourish the relationship with local IT folk?
      • Why do we put so much emphasis on having excellent support?
      • Why do we have these tech talks?

  • Tech talk #27 – ”Panelista”
    It is always interesting to find out how our API is being used in different ways by our clients. This client tech talk is going to be with Panelista https://panelista.com/ Co-founders Jensa Bačik & Anders Palm. YouTube link: watch on YouTube
    Some of the questions we are going to cover:

      • What Panelista is all about?
      • What sparked the idea?
      • What are Panels and explain importance of having that direct channel with the customers
        Video as a format?
      • Importance of having multitude of channels of communication and having notifications that engage users in a right way.

  • Tech talk #33 – ”Tool to manage a database”
    We will cover the installation process and basic commands of using phpMyAdmin – https://www.phpmyadmin.net/ Want to fiddle around and test out things after this tutorial? Go to https://demo.phpmyadmin.net/master-co…
    YouTube link: watch on YouTube
  • Tech talk #34 – ”One click installation WordPress”
    We will cover the one-click/quick installation process of WordPress https://wordpress.org/ which is the most popular open source framework for web sites. YouTube link: watch on YouTube
  • Tech talk #36 – ”Step by Step WordPress Set up #part1”
    We start with the very basics on having your own WordPress site, knowledge requirement here is beginner. YouTube link: watch on YouTube
    We will cover in part1:

      • How to get your own public server and installing ubuntu (20.04 LTS)
      • Downloading and installing Apache web server

  • Tech talk #37 – ”Step by Step WordPress Set up #part2”
    YouTube link: watch on YouTube In part2 we will:

      • Go through lessons and learnings on part1 (RAM memory was not enough to run MySQL)
      • Download and Install MySQL and PHP
      • Download and install WordPress
      • Wizard and setting up the WordPress page

 

 

Lectures


UPPSTART startup & tech conference

Carolina J. Säll and Rupus Reinefjord had a lecture about starting up within the tech industry and what that could look like during UPPSTART, one of Sweden’s largest startup and tech events.
UPPSTART brings together tech founders, developers, and investors with a focus on the Nordic ecosystem.
More information about our lecture is to be found here: So you want to learn how to code? Here’s how to go about it

Sundsgården Folkhögskola

For about three years now I have had a recurring lecture for Sundsgårdens two IT programs, Front-end developer and Tech for Women. It’s a collaboration that was initiated by me contacting Michelle Andersson, that’s the course director for the two programs, commending them for having a tech program exclusive for women. I asked if there was something that I could to do to support that program, so she invited me to give a lecture about my journey in to tech. It’s my highlight twice a year, talking to their students about how to find your own way within tech, how to switch around the job search experience to find the right place for you, how to network in IT in order to find more people and resources to learn from.
This is what Michelle has written about me as a recommendation on Linkedin:

Hackathons


Meetups