Stragetic marketing plan during 2024
Through a strategic, structured, and user-centered approach, I increased total social media reach from 31,983 during both 2022 & 2023 to 216,005 in 2024. The work combined organic and paid communication across Instagram, Facebook, and LinkedIn, supported by a clear channel strategy and consistent brand presence. The result was significantly improved visibility, an increase follower base and stronger impact across digital channels beyond IRL engagement.
You can read more about that in this PDF that was presented during an internal conference in October 2024 for the company: marketing_SoMe_2024
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